Schumpeterian
Leadership: A Complex Systems Perspective
Arthur
Fewell
Northcentral
University
Abstract
This paper seeks
to analyze Austrian economist Joseph Schumpeter’s work on development through
the complex adaptive systems framework. Recent research has sought to combine
equilibrium and disequilibrium based economic models into a unified
complexity-based theory of strategic leadership; however, this review finds
that Schumpeter utilized complexity based approaches heavily, inferring that
his model is already based in complexity theory. This understanding can provide
greater insight into Schumpeter’s approach and a simple translation into
complexity frameworks to build upon the body of research. Further, this paper cites evidence and argues
that equilibrium based approaches do not accurately describe the economic
reality of creative destruction and therefore should be limited to strategic
management only within an economic norm.
Schumpeterian
Leadership: A Complex Systems Perspective
As the global
economic crisis of the early 21st century continues to bear down on
society causing significant human impact, progress is desperately needed;
however as the economy flounders, disagreement about causes and indecision
about solutions for improving economic woes proliferate. While there is little
disagreement that financial mismanagement, short-sighted and misguided
industrial management and rampant corruption have contributed significantly to
economic woes, policy makers disagree on methods to correct the situation (U.S.
Senate, 2011). While this disagreement abounds, the human toll of a poor economy
continues to be very real, and it is apparent that more conclusive, effective
and actionable research is necessary to move the economy forward (Walumbwa,
Avolio, Gardner, Wernsing & Peterson. 2008). In addition to the need for
consensus on methodology to improve the economy, there is also a great need to
better understand organizational and sociological dynamics required to
effectively introduce change. While there is currently tremendous research done
on abstract personality attributes associated with follower-perceived
leadership efficacy, additional empirically supported research is necessary to
promote consensus support for strategic leadership approaches within the
complex dynamics of real-world environments. In recent years, a growing body of
research has been emerging to support the application of complexity theory to
organizational behavior based on the notion that organizations behave as
complex adaptive systems. Of particular note, substantial research by Bettencourt, Lobo, Helbing,
Kuhnert, & West (2007) has provided strong empirical support
demonstrating that organizations and industries do function as complex systems.
However, complexity based approaches are
a relatively new area of focus for researchers, and while the tremendously
broad range of applications for complexity theory demonstrates its relevance
across all biological and sociological sciences, the breadth also distributes
the efforts of researchers interested in organization complexity research
across a wider range of applications. Again while this breadth has very
positive implications for research, there is also tremendous need for
increasing focus on the most urgent and immediately actionable research
implications. In contrast to more recent attempts to support organizational
complexity theory, Schumpeterian economic theories were established in the
1930’s and have had the benefit of 80 years of research (Diamond, 2007, p. 4).
In recent years the popularity of Schumpeter’s theories have amplified as
modern interpretations such as disruptive technology theory have gained
tremendous popularity and support (Wiggins & Ruefli, 2005, p. 5). While
Schumpeterian theories have shown tremendous promise in economics, there is a
lack of clear linkage to the multitude of organizational processes that need to
be established to create organizational efficacy, which is further convoluted
by years of misguided research into Porter’s (1980) equilibrium based approach.
In contrast, complexity theory provides actionable research that supports every
aspect of complex systems; however it lacks a framework and clear ties to
empirically established economics theory. This paper proposes that Schumpeter
was heavily influenced by early complexity research in biological sciences, and
that an examination of select works reveals striking parallels between the
foundation of Schumpeterian principles and organizational complexity theories.
A strong linkage between these areas of research could provide direction for
advancement in complexity research by supporting the notion that the empirical
support for Schumpeter could be applicable to organizational complexity theory.
A sufficient demonstration of linkage between these concepts provides a clear
precedent to direct and inspire further research, and lend support to the
notion of complexity theory as a unified theory across sociological systems,
and linking the implications of organizational complexity theory to strong
economic growth indicators.
Cunha & Vieira
(2006) suggest that research in strategy has traditionally been divided into
“planning” and “learning” schools of thought. The “planning” school of thought
is related to Porter’s (1980) work which suggests that deep knowledge of the
environmental variables can provide an organization with a defensible
competitive position (Cunha & Vieira, 2006, p. 839). The “learning” school
of thought is based in Schumpeterian theories of creative destruction and
perpetual disequilibrium (pp. 839-840). Cunha & Vieira suggest that a third
paradigm has recently begun to emerge that synthesizes these two schools of
thought into a unified “complexity theory of strategy” (p. 840). I would like
to suggest however, that this unified complexity theory of strategy is neither
new nor recent, but that Schumpeter utilized identical principles commonly
found in complexity based approaches to strategic leadership in the formation
of his economic theories (Schumpeter, 1993, 2005). Complexity theory proposes
that novelty arises when “collections of actors with simple individual
behavioral characteristics combine to produce complicated coordinated patterns
of group behaviors that change and adapt to environmental circumstances”. In
striking parallel, Schumpeter notes “The fundamental economic truth can be
formulated as follows: all observable variables seek to place themselves in a
certain relation to each other, or in other words, they adapt themselves to
changes in data at all times.”
Research on
systems dynamics reveals that in simple systems, individual agents in a system
may fall into attractor patterns in which similar agents will organize in a
collectivist manner and resist variation. Heylighen, (2006) observes “once the
components have entered into this mutual arrangement (attractor), they will
tend to stick to it, and no longer be able to undergo certain types of relative
variation” (p. 3). Schumpeter (1993, 2005) again describes similar
observations, “A continuous increase in population and wealth immediately
explains an equally continuous improvement of roads and an increase of the mail
coaches in circulation in a step-wise adapting manner. But add as many mail
coaches as you please, you will never get a railroad in that way” (p. 115).
The difference
between a simple system and a complex system according to complexity theory is
the introduction of “strange attractors”, which, according to Boal and Schulz
(2007), are “products of nonlinearity and interactivity” (p. 413). These types
of attractors are considered to be ‘strange’ because they represent a partial
move from stasis; systems devolve into chaos if stasis is not maintained,
however novelty by its nature contradicts stasis. Such attractors are therefore
considered to exist “between stable equilibrium points and complete randomness
… these regions are typically referred to as the edge of chaos” (Boal and
Schulz, 2007, p. 413). Again Schumpeter
(1933, 2005) describes strikingly similar characteristics in his observations,
describing the “edge of chaos” in his own terminology noting that novelty
arises between determinacy and indeterminacy, “Novelty is the true core of
everything that must be accepted as indeterminate in the most profound sense.
Novelty always exists together with a wide area of circumstances and processes
that, in principle, are deterministic” (p. 113). Schumpeter further describes
his view of novelty, distinguishing the concept of “development” from the
concept of “growth”, defining growth as a series of linear adaptive steps, and
defining novelty or development as phenomena that cannot be traced back through
linear steps or linked solely to environmental or any other known
causality. Schumpeter never claims to
have identified what the source of novelty is exactly other than that it is phenomena;
however, he provides further linkage to complexity thinking by noting the
similarity with Darwinian adaptation. However he does break with the Darwinian
approach in that Schumpeter believed whatever the source of novelty is, if it
is discoverable, will be discovered through economics as he suggested that the
source of all novelty is inherently related to scarcity, stating that economics
is “the origin of all concepts” (p. 118). So while numerous researchers have
suggested the merging of deterministic and indeterministic theories into a
common complexity theory (Cunha & Vieira, 2006; Holmdahl, 2005; Davis and
Eisenhardt, 2005), it would appear that Schumpeter’s approach was already based
in complexity theory. Porter’s (1980) equilibrium
approach was never an accurate description, and would never lead towards the
sustainable differentiation that was the very aim of the theory; rather,
equilibrium based approaches have served as a distraction that have led
economic strategists and policy makers in exactly the wrong direction. Clearly
however, there have been numerous empirical studies to support Porter’s
equilibrium approach to strategy, which at the surface could make it appear as
though the equilibrium approach has merit by which it can contribute to a
larger complexity-based theory of strategic management. The answer to this
seeming paradox is perhaps most evident in Wiggins & Ruefli’s (2006) landmark
study in which they demonstrated exhaustively that companies which were pursuing
equilibrium-based sustained competitive advantage approach did achieve superior
growth; however, as would be expected according to Schumpeter’s thesis, the
equilibrium based approach overwhelmingly led to diminishing returns and did
not provide sustainable competitive advantage. Porter’s approach and related
research provide excellent guidance for strategic efficacy within a given norm,
however when new norms arise, Porter’s approach offer’s no guidance and can
lead towards increasing entrenchment in existing products (McNamara, Vaaler,
and Devers 2003; Constantinos & Oyon, 2010). While this paper has not provided evidence
beyond Wiggins and Ruefli on the accuracy of disequilibrium over equilibrium
based approaches, the linkage supports the notion that empirical research in
Schumpeterian economics lends support for complexity theory, and vice versa.
Perhaps more importantly, a re-examination of Schumpeterian economics through
the lens of complexity theory can provide a framework by which to better
understand and to extend upon Schumpeter’s research. Schumpeter noted that he
did not believe it would be possible to identify the root cause of novelty, but
he also noted “We find novel phenomena in the economy as in any other social
domain, and there is no difference between novelty in the economy and
elsewhere. As usual, however, our vision is sharper in the economic domain than
in other domains, because economics is the most quantitative of all sciences.
Of all sciences, not just of the social sciences.” And Schumpeter indicates
that perhaps it is possible to identify the source of novelty. “I have used the
word ‘impossible.’ I think it is more correct to speak of a new task. This task
obviously involves the logical and mathematical, but, at least if there is any
truth in what has been said in the above, eventually economics, the origin of
all concepts.”
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P. L. (2007). Storytelling, time, and evolution: The role of strategic
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of the History of Economics, at the Center for the Study of Public Choice,
George Mason University. Retrieved from: http://cba.unomaha.edu/faculty/adiamond/web/diahompg.htm
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D. (2010). What to Do Against Disruptive Business Models (When and How to Play
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McNamara G, Vaaler PM,
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Walumbwa, F. O.,
Avolio, B. J., Gardner, W. L., Wernsing, T. S., & Peterson, S. J. (2008).
Authentic leadership: Development and validation of a theory-based measure.
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of times shorter?. Strat. Mgmt. J., 26: 887–911. doi: 10.1002/smj.492
The Schumpeterian leadership is not for everyone as the framework is geared towards real time flexibility and agile logistics. A person with an intimate knowledge of vicissitude about the project lifecycle and its dynamic adaption to changing needs.
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